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About
Katy Wells started Double You Marketing in 2012 after observing that many companies and organizations lack strong marketing strategy or a marketing plan at all. This is likely due to not having a need for it in the past or because the organizations simply do not have the time and resources. With a background working with brands, services and products of all shapes and sizes, Katy launched Double You Marketing to supply the expertise and guidance businesses and organizations need to elevate their message.
When campaigns and projects are developed, Double You Marketing creates a team based on need and pulls in experienced resources to output the best product in the most efficient manner. Katy Wells and Maddy Marsho represent the core team which partners with more than a dozen resources nationwide.
Katy Wells
Owner & Brand Consultant
As the owner of Double You Marketing, Katy manages all of the work outputted by the company as the strategy lead, client liaison and project manager for internal work along with work contracted to Double You Marketing’s premier stable of third-party resources. From strategy to implementation, Katy’s roles include content development, strategic marketing, email marketing, video marketing, website development and social media marketing. With a background in advertising, Katy has had the opportunity to work with global brands to local clients across a variety of industries. In her free time, Katy enjoys golfing and playing outside with her husband and two daughters.
Maddy Marsho
Content Director
Maddy joined the team in 2022 and helps clients to elevate brand awareness, grow engagement, build trust and generate new business through social media. Her passion is to help clients find unique ways to self promote and stand out. Outside of work, Maddy serves on the S.H.E. Counts board in Grinnell that helps provide feminine hygiene products for girls and women in Poweshiek County. Maddy and her husband, Chris, have a daughter, Soliea, and another baby on the way in December!
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